Automatic car wash business. How much does it cost and how to open a car wash? What do you need to open a car wash? The relevance of opening a car wash.

The number of cars in cities and other populated areas is growing steadily. In this regard, the demand for all services related to cars is growing. Entrepreneurs are increasingly turning their attention to business related to cars: car services, car washes, gas stations.

In what cases is this beneficial?

The prospects for a car wash depend on many factors, among which, for example, are the level of service, the ability to service both domestic and foreign cars, availability of additional services and their range.

This is a business with little specificity. For those who are wondering whether it is profitable to open a car wash, the main deciding factors will be the liveliness of the chosen area and the absence of nearby competitors.

What do you need to open a car wash?

You should send a written request to the city administration and obtain its consent to open a car wash in the selected area. The period for consideration of such requests is one month.

It is necessary to prepare a preliminary design and coordinate it with municipal architects, as well as obtain approval from the SES, fire inspectorate, and environmental service.

Based on received technical specifications is being developed full set project documentation. After which you will need to approve it, obtain a positive conclusion from the state examination and permission to build the facility.

Appropriate agreements must be concluded with resource supplying organizations.

Types of car washes

It is better to decide on the type of car wash at the planning stage, because both the size of the investment and the profit will depend on this.

Car washes are divided into:

• mobile;
• manual;
• automatic.

Mobile car washes– a popular and rapidly growing direction. They require little initial investment, and modern detergents allow us to provide very high-quality services.

Manual car washes are divided into:

• contactless;
• contact.

In the first type of car wash, water and detergents are supplied through equipment, and the worker only controls the process. In the second case, people wash the car. This is the cheapest and most common type of car wash. However, nowadays it is increasingly losing relevance. The large time costs of washing a car are often not justified. In addition, careless actions can lead to damage to the body.

Automatic car washes can be:

• portal;
• tunnel.

Portal washes are designed in such a way that an automated arched structure moves along the car, cleaning the body using high pressure or brushes.

In tunnel washes, the process is organized in exactly the opposite way: here the machine moves on a conveyor belt along the washing units.

Automatic car washes are good because they allow you to save on staff. For normal operation Only two people will be enough to wash. However, you will have to spend a lot of money on purchasing equipment and building or remodeling the premises, since often the existing premises do not correspond to the equipment for automatic washing.

Requirements for car washes

During operation, the washers discharge wastewater into the sewer system. Therefore, before starting work, it is necessary to conclude an agreement with the city water utility. Regarding the composition of wastewater, there are regulatory requirements. The volume of wastewater is specified in the contract, as is the inadmissibility of discharging toxic substances hazardous to the environment into the sewer system.

Water treatment equipment must be installed at the sink. This is usually a compact and inexpensive unit. Similar equipment is designed to purify incoming water.

Selecting a location

The first thing to start opening a car wash is choosing a location. Should choose suitable premises in the best area of ​​the city, settlement or choose an option on the highway near a gas station.

Next you need to find out the cost of rent. Renting a premises will usually be more profitable than buying it, especially if you enter into an agreement for long period time and with a fixed payment amount.

Its profitability will directly depend on the location of the car wash. In residential areas there will be fewer customers than in the city center or on the highway. But rent it will be more accessible. In addition, municipal authorities often do not like the opening of car washes in the center.

The optimal choice would be an elite area located close to the center. Residents of such areas usually have expensive cars, can afford regular care for them and often order many additional services.

There is no need to build your own sink. You can find an inexpensive option for a ready-made building. In any case, the main thing is that there is free access to the car wash, which does not depend on road congestion.

How to open a car wash from scratch: choosing equipment

The required set of equipment will look like this:

• high pressure apparatus for supplying and heating water;
• compressor;
• water purification systems;
• washing vacuum cleaner;
• detergents.

The equipment, of course, will depend on the specific manufacturer. Deliveries to Russian market are mainly engaged in large foreign companies. Their prices are appropriate, so you won’t be able to save much.

Main manufacturers:

• Karcher;
• Carebridge;
• California Kleindiest;
• Weidner.

It is important to properly zone the car wash and include areas for customers and staff. This will make the work as comfortable as possible, and good service will attract many regular customers.

The optimal minimum is a place for a cash register, an administrator's office, a staff rest room, and perhaps also a place where customers can drink coffee or even have a snack while waiting.

It has long been proven that customers are more willing to choose those places that guarantee them a lot of comfort.

The standard set includes a comfortable sofa and armchairs, magazines, and a TV. No special luxury is required here, the main thing is functionality and a focus on productive work.

In order to offer coffee to the client, you don’t have to invest huge amounts of money in a cafe. You can install a coffee machine or simply place a cooler with hot water and offer customers something like cookies or chocolate for tea and coffee.

Staff

Recruitment and hiring is final stage before the car wash opens. This is not a difficult task, but it requires an extremely responsible approach. It is quite possible to choose car washers without work experience and special knowledge, but minimum requirements to the candidates should still be. The main qualities of a good car wash employee are:

• knowledge of vehicle design;
• responsibility;
• friendliness;
• communication skills;
• excellent physical shape;
• learning ability

Some car washes operate 24 hours a day, so the washer must be prepared to work during the night hours.

Types of basic and additional services

The main services include:

• body wash;
• interior dry cleaning and drying;
• polishing

Additional services do not mean selling coffee and hot buns to customers, but services that are directly related to washing.

Additional services will require additional staff training and increased salaries. It is absolutely obvious that the motivation for introducing a number of additional services for the car wash owner will be to increase the number of clients, and for the employee, washing the engine using the anti-sweat and anti-rain technique will be justified only if there is an appropriate financial reward.

Traditionally, a car wash is understood only as a purely external car wash. However, the range of additional services can be incredibly wide. The main thing is to be able to make the right offer to the client.

The most common additional services offered in big cities, can be attributed to:

• applying a protective wax layer;
• blackening of bumpers;
• blackening of wheels;
• engine washing;
• radiator washing;
• abrasive polishing;
• elimination of holograms;
• cleaning plastic in the cabin;
• tinting;
• reservation.

It is clear that the wider the range of additional services, the more in demand the car wash itself becomes. You can also open a tire workshop, which will attract even more clients to your complex.

The acquisition of a mini-factory for a small business can be the next step in the development of an entrepreneur -

Possible car wash franchises

If we approach the issue from a purely theoretical position, then to open a car wash you will only need premises, detergents, several washers, and a minimum set of equipment. However, such a car wash will only be successful in small towns where the choice of the population is very limited.

If the business is planned in big city, then you can purchase a franchise.

The concept of “franchise” is quite multifaceted and covers a whole range of actions and activities. But to put it simply, a franchise is a paid right to use a particular trademark for commercial purposes.

Using an already promoted brand makes it possible to start making money quickly famous name. Here you won’t have to re-establish a good reputation and client base.

Today, there are several companies operating in Russia that offer car wash franchises to entrepreneurs. Their offers differ in conditions and prices. Let's look at the most interesting options.

LuxCarwash

Thanks to this franchise, you can organize a car wash, which will cost about 8 times less than the usual and standard box.

Fast and Shine

When purchasing this franchise, the entrepreneur will immediately receive ready-made business solutions and a business plan. The company has its branches in 60 Russian cities.

"Mobile car wash"

The uniqueness of this project is that the washers themselves go to a pre-agreed location to provide services to the car owner. No water is used in order to avoid leaving puddles and dirt. Only the latest products are used for washing. chemicals. In the future, the company plans to create stationary car washes near shopping centers, at gas stations and other places.

Option of non-stationary car washes from the ChistoCar company

Self-service car washes “POMOY SAM”

How much does it cost to open a car wash and its estimated profitability

Opening a car wash is not an easy process and involves certain difficulties. But a car wash pays for itself pretty quickly. Car owners are increasingly refusing to wash their cars themselves.

Russia is famous bad roads, frequent and heavy rainfall. All this does not allow you to enjoy a clean car for longer than a few days, after which the car owner will again have to use the services of a car wash.

In addition, competition in the market here will not be as high as in other types of business. A newly minted car wash owner will quickly begin to receive a stable profit if he takes into account some of the specifics of the business and the peculiarities of the market situation.

If we talk about the initial investments, then all the equipment will cost approximately 300 thousand rubles. Cleaning supplies would cost approximately $300 per month if 30 machines were serviced daily. Construction of a box for a car wash from scratch costs approximately 2.7 - 3 million rubles.

The average profitability is 40%, which is quite high rate. The initial investment pays off in a period of one to three years.

The main difficulty in opening a car wash is the high threshold of basic investments. In order to reduce these costs, you can start a business by opening a portable car wash, and later, after building a customer base and making a profit, build a full-fledged washing complex.

Video: the process of building a stationary car wash for 3 stations

Good afternoon, dear readers! Probably, each of you has noticed that the number of cars on the roads is increasing from year to year. Despite a significant downturn in the economy, the high cost of gasoline, a catastrophic shortage parking spaces and regular traffic jams. As you know, any situation can be turned to your advantage. The expansion of the motor transport market entails an increase in demand for related goods and services. Therefore, today we will discuss how to open a car wash!

And indeed, if demand increases, then you need to create supply without wasting time. Many car owners are very careful about their vehicle, so they always look for the best for " iron horse" They are willing to travel further and pay more for quality service.

Car washes are also a highly profitable business. The average profitability rate fluctuates around 50%. Agree, this is not bad! For those who do not know, let us explain: in every ruble received from clients, half is income, and the other half is overhead costs. But we'll talk about numbers later. Today we prepared step by step instructions for aspiring entrepreneurs! Thanks to it, you can open a car wash from scratch.

Preparatory activities: a good start is half the battle!

Before you open a business, you need to carefully consider the details. Right now, it is important to collect as much information as possible about what types of car washes there are and to fill gaps in knowledge in the field of basic accounting, because you need to be able to not only earn money, but also count it correctly. There is a lot of information on this subject on the Internet.

If you need to draw up a business plan to find investors, then this article will help you do it quickly and correctly!

Choosing the type of car wash: with all seriousness!

In addition, you need to decide on the following nuances: in which area of ​​the city to open, whether you can afford to buy premises or will have to rent, where to look for staff, people with what level of income you would like to see as your clients, and also what type of car wash to open.

Option 1. Traditional washing.

This is the most popular and widespread species in Russia. This is about standard set: washer, sponges, mops, shampoo and half an hour of time. The advantages are obvious – relatively low cost services, high popularity among the population and, as a result, quick payback.

Option 2. Automatic contactless wash.

There are no brushes, no sponges, no washer. The dirt is washed off with a strong stream of water, then applied active foam, which is washed away by another stream of water. The process ends with coating protective polish. Advantages: speed of washing, average cost, minimal damage to the paintwork. BUT! Opening such a car wash in Russia is not the best idea. The fact is that they are simply not able to efficiently wash away the dirt that accumulates on cars in the autumn-winter period.

Option 3. Automatic contact washing.

This type of car wash is similar to the previous one. First, water is supplied under pressure, then active foam and then water again. The difference is that they are additionally equipped with automatic brushes that remove dirt from the machine. At the end of the wash, wax is applied, after which the car is dried. Advantages: speed of washing, quick payback. The only one significant drawback is that opening an automatic car wash is expensive!

Option 4. Self-service dry car wash.

How to open a car wash, thanks to which the car owner can participate in the process, and at the same time be sure that paintwork will remain in perfect condition. It's worth considering dry washing. The car is treated with a special shampoo-polish, which softens the dirt, after which it is very easy to remove. Advantages: the coating is not damaged, excellent for winter (the seals on the car will not freeze or tear when you try to open the doors). Disadvantages: dry washing cannot cope with heavy soiling and washing the bottom, wheel arches, disks.

Option 5. Self-service car wash (standard).

This type is good because you don’t need to hire car washers and pay them wages. It is enough to hire one person and put him at the cash register (you can do this yourself if you wish). The car owner buys tokens, which he uses to pay for the equipment he uses, and washes the car himself. Advantages: minimal staff costs, speed. Disadvantages: equipment is expensive.

Option 6. Modular car wash.

A sink that is assembled from special panels is called a modular sink. Its assembly takes about 10 days. Advantages: can be disassembled and reassembled at a new location, quickly pays for itself, and is easy to obtain the necessary permits. Disadvantages: high cost (about 1.5 million rubles).

Option 7. Wash for trucks.

Opening a car wash from scratch for trucks is quite profitable. The key to success is that you need to choose the right place! Since the main clients will be truckers, the car wash should be located in close proximity to their parking lots. Then you will have plenty of customers and the car wash will quickly pay for itself. Naturally in in this case We are talking about traditional washing with water. Advantages: quick payback. Disadvantages: difficult to find a suitable place.

What type of car wash should you choose? There is no clear answer to this question. Some entrepreneurs have experience, capital, connections, knowledge behind them, others have one thing or nothing at all. Everyone's initial conditions are different. We decided to create instructions for beginners, so we will give this advice: start with the simplest thing - open a standard (traditional) car wash!

Market research: always - learn, know everything! The more you learn, the stronger you will become!

After the choice in favor of one of the types is made, it is worth collecting as much information as possible about the market segment in which you are going to work. Simply put, it's time to visit your competitors. Why is it important? Because you can learn a lot, identify strengths and weak sides“enemy” in order to use both in their activities. So, you should definitely find out:

• the average cost of the service for the locality, as well as its cost from direct competitors, that is, at those car washes that are located in the same area in which you would like to open yours,
• what equipment do competitors use?
• which Additional services provide (tire blackening, engine washing, waxing, etc.),
• features of service promotion (advertising, loyalty programs, promotions, discounts).

Collect as much information as possible, both about the disadvantages and advantages. Both other information is of great value. Knowing strengths, you will learn and strive for more, and knowing your weaknesses, you will understand how to compose worthy competition!

How to open a car wash: developing a concept or getting out of the gray mass!

At this stage, you need to summarize and draw conclusions from the information collected. Any business does not begin with paperwork, construction and investment. It starts with an idea! And it is desirable that this idea be unique! Of course, you won’t be able to do something completely unique when it comes to a car wash, but creating your own style and standing out from the crowd is quite possible.

You must decide on:

• number of car wash boxes,
• price segment,
• TM equipment,
• the name of the car wash,
• operating mode,
• number of employees,
• promotion of services,
• basic services,
• additional services,
• comfort for car owners,
• purchase/rent of land,
• construction/rental of premises,
• own "trick".

Not an easy task! Although this is only the first step, it is perhaps the most important. A budding entrepreneur must think through everything to the smallest detail! This is the only way to “survive” in conditions of fierce competition.

To make it clear: the “trick” is the very thing that will make your business stand out from the gray mass. For example, why not start actively promoting your services to corporative clients. That is, negotiate with large companies (which usually have their own fleet of vehicles) about cooperation. It turns out that your car wash will serve not only private clients, but also businesses! It's very profitable! Need to find phone numbers large companies, whose office is located nearby, and offer their services. It is important to secure a verbal agreement with a contract!

Step 2. How much does it cost to open a car wash: budget for opening and calculation of profitability!

There are a lot of options on how to open a washing business, so we will do calculations for:

• traditional car wash with 2 bays,
• rented premises,
• 12 hour operating hours, 7 days a week,
• 8 washers who work in shifts (6 hours a day, 2/2), plus 1 cleaner.
• Cost of services:
• Body wash – 300.
• Interior cleaning – 120.
• Waxing – 110.
• Wheel washing – 20.
• Carpet cleaning – 40.
• Wheel blackening – 150.

We calculate the initial investment:

1. Payment state duties, obtaining permits – 10,000.
2. Purchase of equipment and Supplies – 500 000.
3. Repair of the premises - 200,000.
4. Advertising - 100,000.
5. Connection of communications if necessary – 100,000.

The total is 810,000 rubles.

Naturally, it is impossible to say exactly how much it costs to open a car wash. Since there are too many variables in this equation: rental cost, presence/absence of communications, equipment brand, number of boxes, and others. But the algorithm for calculating the initial investment remains unchanged.

1. Monthly operating costs (expenses):

• Purchase of consumables – 15,000,
• Salary (8 washers + 1 cleaner, 15,000 each) – 135,000,
• Rent + electricity and water – 60,000,
• Advertising royalties – 20,000.

Total per month: 230,000 rubles.

1. Planned monthly revenue.

Car wash throughput: 48 cars per day (average 30 minutes per car). The planned load level is 80%, that is, 39 cars per day. Every car owner orders different set services. Average bill - 400. Planned revenue - 15,600 per day, 468,000 per month.

1. Profit before tax is: 468,000 – 230,000 = 238,000.
2. Net profit (for individual entrepreneurs on the simplified “income” taxation system): 238,000 -6%=210,000.
3. This means that the payback period will be 810,000 / 210,000 = 4 months! A car wash with such parameters pays for itself faster than any other, which is important for beginning entrepreneurs.
4. Car wash profitability: 210,000 / 468,000*100%=45%. This is very good indicator, which says that every ruble received from clients contains 45 kopecks of net profit.

Based on these numbers, the entrepreneur must conclude whether it is worth opening a car wash. Before making a final decision, three forecasts can be made: pessimistic, realistic and optimistic. This will prepare you for different options developments of events.

STEP 3. How to open a car wash: paperwork!

After approving the concept, its economic justification and making a decision to open a business, you need to start processing documents. For ease of understanding, we will divide the bureaucratic process into stages.

Stage 1. Visit to the tax office.

The first step is to submit documents to the Federal Tax Service and open an individual entrepreneur or LLC. For beginners, it is best to use an individual entrepreneur, since there are much fewer problems with it: it is fast, simple and easy to understand. And the article will help you understand the nuances.

At the same time, you can submit an application to choose a taxation system; if this is not done within a month from the date of registration, it will be automatically applied general system taxation. It requires knowledge in the field of accounting and tax accounting, as well as the presentation is quite large quantity reporting.

For beginning entrepreneurs, one of the special tax regimes is best suited. A good option— a simplified tax system, which comes in two types depending on the tax base: simplified tax system “income” 6% and simplified tax system “income-expenses” 15%. The first option is simpler, 6% is paid from revenue, but the second is beneficial for those whose revenue percentage of expenses exceeds 60%! For example, in wholesale trade. Important! You need to be able to confirm expenses (have primary documentation: receipts, invoices, invoices).

The tax registration process will take no more than 10 working days.

Stage 2. Conclusion of a lease agreement.

At this stage, with registration documents in hand, you can safely go to conclude a rental agreement for the premises. You will not be able to do this before official registration. Commercial real estate objects are leased only to individual entrepreneurs or legal entities.

If an entrepreneur decides to buy/rent land and build a car wash from scratch, then the process becomes much more complicated, since it will be necessary to: approve the car wash project in the administration of the locality, obtain permits from the SES, traffic police, environmentalists, firefighters and the State Expertise. This process in best case scenario will take 3 weeks. Not to mention that the initial investment will be increased significantly, and the payback period will reach 2-3 years!

Stage 3. Connection to utility networks.

This item is needed only for those premises that are not electrified and do not have a water supply system, as well as during the construction of a new building.

Step 4. Purchase of equipment and materials: the best advertisement for any product is its quality!

It will be quite difficult for a beginner to do it himself right choice from a variety of car wash equipment. Therefore, it is best to order from organizations that specialize in selling such equipment. There are three reasons for this:

1. They will suggest the correct set necessary equipment based on two posts.
2. They will introduce you in detail to the features of each brand and provide a wide range.
3. They will give a discount for wholesale.

The same company will provide a warranty on the equipment, and, if necessary, spare parts. Plus, intermediary firms are always very attentive to their clients, as they are interested in long-term cooperation.

If you decide to purchase equipment yourself from different sources, then the main thing to remember is: quality comes first. Savings on technology will subsequently lead to additional expenses, plus lost profits due to post downtime! We have collected five of the best TM washing equipment for aspiring entrepreneurs:

1. Portotecnica
2. Karcher
3. Kranzle

This brands can trust.

Naturally the most about expensive device– water purification system for car washes. You can do without it, because waste water cannot be poured into the sewer. It needs to be cleaned and put back into use. After the water has been processed, it is handed over special companies who are engaged in the disposal of industrial waste. Its cost varies from 50,000 to 300,000 rubles.

In addition, you need to purchase:

1. High pressure washer. It must have professional status, because such a model is designed for long-term continuous work. Great option- Karcher HD 10/21. Cost – 40,000 rubles. Our car wash will need two.
2. Set of nozzles – 2 pcs.
3. Compressor - 1 pc.
4. Vacuum cleaner – 2 pcs.
5. Consumables.

How to open a car wash and attract customers? We need to organize a place for comfortable waiting car, so at this stage it is worth purchasing additionally:

• TV
• Sofa (chairs)
• Coolers for cold and hot water.

Thanks to this modest set, you can easily organize a waiting area where the client can drink water or coffee.

Step 4. Staff: the profitability of a car wash is directly proportional to the diligence of the washer!

As you know, personnel is everything! This rule also applies to car washes. A good car washer is worth his weight in gold. Since perhaps 80% of the success of a business depends on his skills and diligence. Qualities that any car wash should have:

• friendliness,
• learning ability,
• good physical form,
• knowledge of the car (main points),
• Preferably no bad habits.

Good physical shape is mandatory requirements, because during his shift an employee may not sit down even once. During the washing process, almost all muscle groups are actively involved for a long time. Not every man can cope with such physical activity.

Step 6. Opening a car wash from scratch!

When everything is ready, you can have a grand opening! Yes, exactly solemn! This way you can attract customers. Make a special offer on this day: car wash at half price or a fragrance as a gift, plus a discount coupon for your next visit, or tire blackening for free. Lots of options! The main thing is that it sounds tempting!

A few days before the opening you can order advertising on the radio! Many drivers come to get discounts, get an inexpensive car wash, or just check the level of service and quality at a new car wash. Naturally, on this day the staff must work at five plus levels. After all, there is nothing better than word of mouth. A driver who likes the service he receives will definitely tell his friends, family and acquaintances about it.

In the first month of work, you can reduce the price a little! This is considered unfair competition, but all methods are good on the way to the cherished goal! But don't reduce it too much! First, take a loss. Second, customers may react negatively to subsequent price increases.

Now you know how much it costs to open a car wash, and how to do it! But that is not all! We've collected a few for you useful tips from car wash owners.

Tip 1. It is best to rent a space for a car wash, which is initially most suitable for this business. Required condition availability of all communications! The construction of a new building and the supply of water and light is a complex and expensive process, so novice entrepreneurs should not undertake it. It’s better to first study all the nuances of the activity!

Tip 2. Having a waiting area for clients is a must-have. If a driver has a choice between two identical car washes, but one has a rest area and the other does not, guess where he will arrive? Of course, to where he will be comfortable!

Tip 3. If you are not sure own strength. If you are afraid that you won’t be able to market the services of your car wash on your own, then you should consider the option of opening it as a franchise. How much does it cost to open a car wash this way? It all depends on the company you want to become a part of! Famous networks that operate as franchises: “ Mobile car wash», « Fast and Shine", "Lux CarWash".

Tip 4. Choose premises not because of its price, but because of its favorable location! Correct location- this is one of the key success factors! An excellent option would be a car wash near busy highways, shopping centers, auto stores, near tire shops and other places where car owners gather.

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